Patagonia: The "dirtbag" way of business

Von Plicatus EN in Umweltschutz 1673 Aufrufe 1st April 2018 Video Dauer: 00:05:55

EBS University Innovation Management 2012 by Julia Urbanke Antonia Rojas Eing Christian Häsler Th.

This is a video for educational purposes. It refers to the case study "Patagonia" by Forest Reinhardt, Ramon Casadeus-Masanell, and Hyun Jin Kim, published on October 19, 2010 by the Harvard Business School.


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